Since making his debut for All Elite Wrestling, Jeff Jarrett has become one of their most effective heel characters. This was on full display in a set of matches for the AEW World Tag Team Championships, where a Jarrett victory was teased – leading to a massive chorus of boo’s, followed by a great reaction to The Acclaimed remaining champions. However, while Jarrett can still go on in the ring – he was mainly brought into AEW to help them with live events and international growth.
Jeff Jarrett Wants To Ease AEW Into Non-Televised Events
While appearing on the Talk is Jericho podcast with Chris Jericho, Jarrett would have a chance to explain how he intends to help AEW behind the scenes in 2023.
“It’s a work in progress. Before I took the job, I went out and did my own due diligence on the brand, not so much the wrestling bubble, from television it’s very easy to see, but the live event industry, which is one of the hats I’m wearing. We’ll call them house shows, it’s not a four-letter word around here, which I love. The house show business, non-televised live events is the term I use when I’m talking to promoters. That’s at the forefront. That’s a situation where I want to be careful…I’m a big believer in ‘crawl, walk, run.’ If you jump into something…getting into the non-televised events, I want to be real careful that we strategically, and help with the guidance on getting, we call them candidly markets that Dynamite is not going to go.”
Prior to Jarrett showing up, only one AEW event was not televised – AEW The House Always Wins from April 4th, 2021 in Daily’s Place. AEW hopes to get more events like this happening in 2023, opening up more touring options.
Dynamite Has Already Found Some International Success
When speaking of the success of Dynamite on the always tricky Wednesday Night market, Jarrett had the following to say.
“Dynamite is at the top of the top. We’re not Garth Brooks or Taylor Swift, but we are a property that is 52 weeks a year that’s incredible value and incredibly successful. That’s the driver of this brand. To put shows in smaller markets, I hate to name markets because it’s either, ‘I didn’t get mentioned’ or they think we’re coming there. That’s at the top of my list, non-televised events.
Moving forward into 2023, I’m super excited how we kind of launched, or relaunched, Universal Studios and it’s going to be a paid crowd and a whole new vibe to it. Universal Studios, non-televised live events, and some international projects that I’m working on. The growth of AEW internationally, not just the UK; India, Australia, South America, all through Asia, I think we’re going to see a growth period just because the pandemic, some parts of the world are still coming out of it, but a lot of growth to be done internationally.”
Do you think Jarrett can change AEW’s business model in 2023? Let us know what you think in the comment section down below.
SUBSCRIBE NOW: Get TheOvertimer’s Hottest Stories, Breaking News and Special Features in your email, CLICK HERE!
