There was no doubt that when CM Punk came to AEW after not wrestling for 7 years. It would make a massive impact on AEW and the wrestling industry. CM Punk is going to be a massive draw for ratings and sales. He sold out the Last Dance episode of Rampage just through the tease of him being there. Tony Khan has now revealed some numbers that CM Punk has drawn for the company, one of them being T-shirt sales.
Tony Khan on Busted Open Radio
“What he’s done for our attendance, record TV ratings, record PPV buys. We set a live attendance mark in Chicago. We’ve set all new kinds of merchandising records. We sold over 100,000 CM Punk shirts. We’ve sold thousands and thousands of ice cream bars since he started giving those away. You know, he’s absolutely changed our business. And that was the expectation when he came in. I spent years literally talking to CM Punk, talking to him about AEW, what it could be and how much it would mean to us if he could come back to the ring in AEW. He’s doing it.”
Not surprising
It isn’t much of a surprise that CM Punk is growing some massive numbers for shirts. In the last 7 years, we have heard constant CM Punk chants. The fact that he is growing AEW as a company is also much of a surprise. CM Punk’s second match will be against Hobbs at this week’s Grand Slam show. This being one of the AEW biggest TV shows.
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